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Top Partner Leader Strategies to Secure Budget, Add Headcount, and Set Targets

About WorkSpan
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As the annual planning season approaches, securing budget, headcount, and revenue targets for partner-led growth in 2025 is more critical than ever. It’s not just about setting a budget—it’s about making a compelling case to CFOs, CROs, and your peers in GTM on how partnerships can drive revenue across the entire business.

Join WorkSpan to explore proven strategies for securing the resources you need to grow your partner ecosystem. You’ll gain insights into building high-performing teams, driving partner revenue growth, and turning plans into actionable strategies for success.

This is your moment to shape strategy, secure key investments, and lead your partner ecosystem to success in 2025.

Ecosystem Business Summit

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Planning for Partner-Led Growth in 2025

Amit Sinha

President and Co-founder, WorkSpan

Across twenty years at SAP and WorkSpan, Amit has designed and launched some of the largest partnership programs running today. 


As the president of WorkSpan, he works across cloud providers, GSIs, ISVs, and genAI companies to understand their partner programs, the latest trends, and the direction of the industry. WorkSpan provides the software that drives repeatable, revenue-generating processes for thousands of partnerships.

Our Past Speakers

Brought to you by

WorkSpan powers the world’s most valuable co-selling partnerships,

 helping Cloud, GSI, ISV, and GenAI partners close more deals together.

Asher Mathew

CEO and Co-Founder, Partnership Leaders

Asher Mathew is the CEO of Partnership Leaders, a leading private network for partnerships, alliances, and ecosystem professionals. His background spans sales, marketing, customer success, and partnerships, with leadership roles at companies like Demandbase, LeanData, Avalara, and Nodus Technologies. Today, Asher and his team focus on one mission: elevating partnership teams worldwide.

Pervez Alam

Head of Strategic Channels, Alliances,

Eco-systems Revenue, QA

Pervez leads strategic growth and GTM at QA, focusing on channels, alliances, and ecosystems. He has a strong background in sales, partnerships, and entrepreneurship, with leadership roles at IBM and Accenture. A founding team member of Innoveer Solutions and Cloud Sherpas, he's also an angel investor and advisor.  He holds a Master’s in Business and a Bachelor's in Engineering.

Dan McAllister

SVP Global Alliances & Channels, Boomi

Dan McAllister is a technology leader with over 25 years of experience driving growth through strategic partnerships. He spearheads Boomi's global channel and alliance programs, contributing significantly to the company’s overall business growth. Dan led global teams and achieved industry-leading growth at renowned companies like Salesforce, MuleSoft, Box, NetSuite, Crystal Decisions, and SAP. His extensive experience provides deep insights into technology and strategic alliances.

Global Head of Partnerships, Pigment

Rohan Batra is a seasoned leader with over 6 years of experience managing PMO/Financial management functions for large-scale SAP deployments during his time at Accenture, then moving into SaaS with an 8 year run at Zuora from $100m ARR through and post IPO, where he helped lead the transition of Zuora from a direct sales/delivery motion to a partner centric one. Today Rohan heads up the partnerships function globally at Pigment, a Series D startup disrupting the Enterprise Performance Management space.

Rohan Batra

Vice President, Global Strategic Alliances - PwC, Icertis

Alina Everett

Alina Everett is a business development leader and former consultant with 13+ years of experience building alliances between high-tech and consulting firms. She focuses on cloud growth, tech transformation, and digital innovation across financial services, retail, and media. She is passionate about helping businesses thrive and compete in our digital-first world, and expanding access to careers in technology.

With your host

Chip Rodgers

Chief Partnerships Officer, WorkSpan